Nokia officially launches the Lumia range of Windows Phones in India

Nokia today officially launched the Nokia Lumia series of smartphones in India at an event in Delhi earlier today. As we mentioned earlier from our Nokia World update, that they’ll be launching the Lumia 800 and the Lumia 710. This officially starts Nokia’s new smartphone range running on Windows Phone replacing their earlier Symbian Platform. We’ve earlier reviewed the Nokia Lumia 800 in our First impressions post and the Hands on with the Lumia 800.

Speaking at the launch, D Shivakumar, Managing Director, Nokia India, said, “Our announcement today demonstrates remarkable progress that we have made as a company against our new strategy announced in February 2011. It signals our intent and agility. It also reflects our commitment to the Indian consumers in bringing to them our latest in smartphones. Over the past few months, we have been gearing up the ecosystem for the Nokia Lumia family in India and today we have in place strong operator partnerships, an all-new retail look and a ready developer ecosystem delivering rich content to make the Nokia Lumia experience a truly amazing one for Indian consumers.

What differentiates the Nokia Lumia range of phones from the others running Windows Phone are:

  • Nokia Maps & Drive, which delivers a full-fledged personal navigation device (PND) with free, turn-by-turn navigation voice guided navigation in 50 languages including Hindi and dedicated in-car-user-interface. Maps for 100 countries and 750 cities in India are available on Windows Phone Marketplace, free to download on Nokia Lumia devices only.
  • Nokia Music and the all new MixRadio a free, global, mobile music-streaming application that delivers hundreds of channels of locally-relevant music. These services will be available in India in the first half of 2012.
  • Contacts Transfer, a first-of-its kind which allows phonebook transfer from any other device/platform
To launch the new range of phones, Nokia is also revamping their outlets with a new look for the “Amazing Everyday” campaign and live devices in all the stores, so you can touch and feel the devices before you buy. A specialist field sales force at these outlets will help deliver an much better experience and help for consumers on live devices place at every retail outlet selling the Nokia Lumia smartphones – the largest ever to be deployed for any Nokia launch campaign.
From what we hear, the devices should go up for pre-order early December. The Nokia Lumia 800 is talked to be around the Rs. 27 to 29,000 range, but there’s no official communication about the pricing from the Nokia India folks yet. We’ll know of the exact pricing over the next few weeks.
You may be interested in reading our previous posts on the Lumia 800:

1 comments On Nokia officially launches the Lumia range of Windows Phones in India

  • Nokia in India currently has 4 dual-sim phones on offer. The
    available models are as follows –

    ·        
    Nokia C2-06

    ·        
    Nokia C2-03

    ·        
    Nokia C2-00

    ·        
    Nokia X1-01

    All these models are mostly entry level phones, which will
    cater to the basic needs of a user looking for a decent dual-sim phone. These
    do not come with advanced features as such, because as we know, people with a
    need for a feature-laden phone, would rather opt for a smartphone. And to be
    honest, smartphones are really not meant to be dual-sim phones.
     

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