The Science behind Logos and how some of them evolved

Here’s a nice infographic some interesting facts about logos, why they chose the colors they use, how some of the iconic logos were born and evolution of some major logos over time.

Here are some of the interesting points highlighted from this infographic.

  • BBC ’97 logo redesign cost $2 million while Nike logo was designed by a student and cost ONLY $35!
  • 2-years-olds can already link a product with its logo in 67% of cases.
  • Companies spend millions of dollars on logo design The original Twitter logo was bought on iStockPhoto for $15.
  • Why Nokia original logo shows a fish?

Designed by | Author: Alex Hillsberg | Follow our Vimeo

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